About Our
Founder
Meet Erin
Story Weaver, Resourceful Strategist, and Champion for Soulful Entrepreneurs
Erin McNulty, founder of Solono, is well known for her passion for innovation, storytelling magic, and unwavering dedication to empowering solopreneurs and small business owners. Her love for storytelling began in childhood as a voracious writer. One of her earliest memories of writing being the time she turned in a 25-page story in 3rd grade for what should have been just a one-page assignment (because how can you tell the story about a lonely, but courageous she-wolf trying to survive in the arctic in just one page?!). This love for captivating story eventually evolved into a powerful tool in her professional life.
She began her professional career in storytelling as a merchandising leader in a Fortune 500 company, where her creative vision transformed retail spaces into captivating stories told through visual displays. Her innate ability to connect products with people's emotions set her apart and had her quickly rising through the ranks.
She would later go on to contribute her writing talents to a climate documentary on Amazon Prime with a poetry piece that heart-achingly and powerfully relayed the urgency and beauty of our planet, showcasing her versatility and commitment to impactful, purposeful communication.
In her own entrepreneurial journey, Erin dove further into the storytelling world and emerged as a self-taught marketing maven. For over a decade, she worked in various positions supporting small businesses, many in the wellness or consultancy space. Her strategies are not just plans but authentic narratives that resonate with audiences, weaving a brand's mission into the fabric of its market presence.
Erin's understanding of the importance of a company's story told through authentic voice makes her an invaluable ally to those she supports. In her many years working with solopreneurs, she has seen firsthand that tasks and projects outside one's genius zone can derail the best intentions. This insight drives her to assist solopreneurs in focusing on their passions while she handles the nuances of presenting their vision to the world.
If you ask Erin what lights her up, she will always say that it is true, heart-centered connection with the people around her. She loves unearthing the hidden narratives in their experiences, and using her resourcefulness to bring these stories to light. She lives life boldly, with an edge of fun and creativity, always in the service of those looking to make a positive impact.
In her personal time, Erin enjoys working on her forthcoming book of poetry, reading far too many books at the same time, hiking small mountains with her two children, and taking frigid dips in the Atlantic Ocean. She has a special place in her heart for single mothers on entrepreneurial journeys, and offers gratis services to support their success.
Our Team
Hannah McKenna, Digital Content Creator
Meet Hannah! The magic behind our digital content. Hannah brings 5+ years of experience managing complex marketing projects, alongside her own passion projects. She is the host of the "Unforgetting Podcast,” where she explores the depths of self-discovery and challenges conventional self-improvement narratives. Hannah honed her flair for compelling storytelling during her time as a Content Manager for Rust & Salt followed by Content & Marketing Writer at Sounding Board, Inc. Additionally, her background as a Psychedelic Integration Coach at Mindbloom adds a unique perspective to her role, infusing her content with deep insights into human psychology. At Solono, Hannah is pivotal in crafting digital narratives that resonate deeply with our audience, elevating your brand's voice with authenticity and impact.